Today, multi-Platinum, genre-bending artist Halsey shared the official video for their new single, “So Good,” directed by Alev Aydin, Halsey’s partner. View HERE.
To create the video, Halsey and Aydin teamed up with Samsung to highlight how technology plays a part in our everyday lives, and also how it can inspire creativity and encourage storytelling at every level. To help the couple share their memories throughout the video, Samsung also provided its new Freestyle – a portable device that projects and adjusts to virtually every surface.
“The film we created for ‘So Good’ really tells the full story of the song in the way I intended,” explained Halsey. “Samsung helped us share our vision, giving us the creative freedom we needed to make something we are really proud of. Using the Freestyle, Alev and I were able to share a glimpse of the way that we fell in love: watching romantic films together. But this time, the Freestyle is playing real home movies from our life together. For us, this makes ‘So Good’ come to life in a really special way that we’re so excited share with fans.”
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